Arc'teryx Nic'ole Upcycle Concept
A new concept from Arc'teryx has just kicked off called Nic'ole. Nicole McLaughlin, an arc'teryx ambassador, is the driving force behind the program. Based in NYC, Nicole is a climber and upcycle artist. Her work involves the reworking of Arc'teryx apparel into something new. Check out her workshop at 3:50. Think of it all as reBird 2.0.Here's what Nicole says about her process: "What if I start from scratch, what if I take this apart and remake it, what happens if I just reevaluate this? By doing that I feel like I've discovered so many amazing things and possibilities in things that people really deem as useless."